Jessica Simpson taking control of her business.
The pair have been working towards their ownership of the brand since Sequential Brands Group Inc., the parent company of the Jessica Simpson Collection, filed for Chapter 11 bankruptcy protection in August.
Click inside to see Jessica’s reaction to the news…
“It means the absolute world to me to be able to take over complete ownership of my brand,” Jessica said in a Footwear News cover story.
She continued, “After 16 years in business I feel ready to meet this next exciting phase with open arms. I know the sky is the limit when my mom, our incredible team and I lock into our customers completely.”
Tina also shared her thoughts on the news.
“For all of our hard-working, talented, amazing licensing partners, to know Jessica is at the helm gives them strength and belief in the future,” she told the outlet. “And for Jessica to regain control of her namesake brand, it allows her and I, alongside our amazing team, licensing and retail partners to build the legacy brand to carry on to her children and family.”
Jessica credited the success of her brand to the guidance she received from late shoe designer Vince Camuto.
“Never in my wildest dreams could I fathom being part of a true lifestyle collection brand that has been at the top of its game for 16 years, but Vince could,” she said. “After six months in the business Vince knew.”