Entrepreneurs

Council Post: Top Seven Tasks To Outsource Now

By Alfredo Atanacio, Co-Founder of UassistME.CO, Inc. 30 Under 30 2012, and an AGLN Fellow.

If your small company staff struggles to conduct essential admin or marketing tasks, then outsourcing to a third party might just be the more realistic choice.

After all, hiring specialists who are qualified in a particular area of expertise can help you save time and money and avoid the headaches resulting from doing everything in-house. Moreover, running a small company is anything but easy, and as a business owner or a top-level executive, you should focus your time and energy on the key activities that will drive your business forward.

Knowing what duties should be done in-house and what tasks can be outsourced is a critical component in running a successful business. With that said, I will show you seven areas you can outsource to qualified business process outsourcing (BPO) companies.

1. Sales And Lead Generation

Sales and lead generation are unquestionably critical components of every business plan. Such operations, however, can be time-consuming and complicated, mainly because they require continual improvement to keep up with the ever-changing market circumstances.

So, to get more bang for their buck, businesses often outsource sales and lead-generation operations. If you’re worried about outsourcing due to extra costs, bear in mind that utilizing an in-house team requires you to recruit, train and pay another team member specifically for that function.

2. Social Media Management

Social media has become a critical tool for keeping your company in touch with consumers and business partners. However, managing social media can take so much of your time. In fact, according to one survey (registration required), maintaining a single social site may require up to 32 hours each month.

Because social media for commerce is time-consuming and has its own set of standards and skill set, hiring an expert is frequently the best option.

In this case, outsourcing social media to a professional means entrusting your company’s social media to someone who has experience in advertising, developing new ideas and regularly driving engagement.

3. Bookkeeping And Accounting

Bookkeeping can be a tedious and time-consuming task, but is essential, nonetheless. Virtual bookkeeping services can propel your company to new heights with no strings attached.

In this case, one of the most apparent advantages of outsourcing bookkeeping is the ability to save time and money. In addition, doing so may also decrease mistakes and enhance accuracy so that you’re running an organized and profitable business.

4. Competitive Research

If you lack the skills, experience and workforce to acquire detailed analysis views on your rivals, outsourcing competitive research can be a highly effective solution. In this case, a reputable vendor in this field should be able to give you a customized plan for analyzing competitors and evaluating their business tactics. With a remote team assisting you in competitive research, you and your team can save valuable time and focus solely on the strategy that will differentiate your company from its competitors.

5. Calendar And Inbox Management

Hiring a virtual assistant to handle your business schedule can help you manage appointments, handle emails and ensure that you are always prepared to have a productive and successful day at work. Aside from this, doing so can also let you clear up a lot of time so that you can focus on other professional and personal responsibilities.

6. Project Management

Finding and hiring an experienced and qualified person for project management responsibilities can seem to be complex and expensive, particularly for small companies. But in fact, when you choose to outsource a project manager, you have access to a larger pool of skilled and specialized individuals typically at lower costs and without sacrificing quality.

Moreover, reputable project managers often have effective team and resource management abilities since they work with a wide range of customers in several sectors. As a result, they are typically comfortable dealing with people from different time zones, languages and company climates.

7. Graphic Design

Today, the creative sector has been overtaken by the practice of outsourcing design tasks. With that said, engaging in this practice might also help you develop new ideas and provide a fresh outlook on your design projects.

Moreover, for emerging agencies, outsourcing design tasks is also a cost-effective option. In fact, contracting out work to an outside party is often the most effective approach to reducing overhead and labor expenses.

Conclusion

Handling a modern company can undeniably be a time-consuming and challenging task. In fact, many business owners are often unable to handle the complexities of responsibilities that their company requires to be effective. This is where outsourcing kicks in.

A company may gain flexibility when it outsources operations to a BPO agency. Company executives can have more time to concentrate on the key activities that will drive their business forward without putting in 60 hours a week.

Of course, outsourcing may come in many forms, ranging from utilizing a virtual assistant to handle minor administrative work to hiring a BPO agency to outsource entire operations. If you are unsure which jobs to outsource, you can discuss with your staff and ask if outsourcing can assist in specific areas.

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